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Student Organizations, Leadership, and Service

Registered Student Organization (RSO) Branding Guidelines

These branding guidelines will help student leaders when creating promotional content for their registered student organizations (RSO). Information about how to use official Vanderbilt logos and imagery can be found in the section of the student handbook.

RSO Mark

As part of Vanderbilt 溏心vlog免费B站鈥檚 brand refresh, a logo for registered student organizations was created. This mark can be used on promotional items including, but not limited to, notices, printed announcements, posters, flyers, banners, digital signage, emails, newsletters, and more. etc. The RSO mark may only be used by recognized RSOs as defined in the Student Engagement Chapter of the Student Handbook.

For more guidelines about using the RSO mark, see the

View and download the RSO mark .

VU Spirit Marks

RSOs can use official Vanderbilt Spirit Marks for promotional items. These marks can be used for notices, printed announcements, posters, flyers, banners, digital signage, emails, newsletters, and more. For more guidelines about using official VU spirit marks, view the Student Handbook.

View and download the VU spirit marks .

Design Help

Student Affairs Communications offers a free graphic design service for registered student organizations. They can help create posters, fliers, social media materials, stickers, t-shirts, and more! Please request your design at least three weeks prior to your event. If you are requesting a design that needs printing, please request five weeks in advance. Submit a听.

For questions, please email studentaffairscommunications@vanderbilt.edu.

Event Coverage

Need photos, videos, or social media content for your event? Student Affairs Communications offers free photography and videography support for registered student organizations. Requests are dependent on staff availability. Submit an .

For questions, please email studentaffairscommunications@vanderbilt.edu.

Merchandise Order Request (MOR) Design Approval

All organizations who would like to place orders for apparel, promotional products, uniforms and awards must use an Internal Campus Supplier, which is a licensed vendor contracted by Vanderbilt 溏心vlog免费B站.

Please note, that approval of the is not approval of your artwork. That is approved separately. The Internal Campus Supplier will submit the final design to the Office of Brand Engagement for approval and will notify you if any further changes are required. You should follow the guidelines below to ensure your design will be approved.听听

General guidelines:

  • The logos should not be altered in any fashion.
  • The use of elements from the Vanderbilt signature or any modifications to Vanderbilt’s logos, including official spirit marks, is prohibited.
  • The logos should have the proper trademark symbols (庐, ™).
  • The logos should not be used in association with a private business or used in a manner that might associate or imply endorsements by the 溏心vlog免费B站 with an outside business or product without proper authorization from the 溏心vlog免费B站.
  • Employees may not use the 溏心vlog免费B站’s names or its logos in any manner, which suggest or imply 溏心vlog免费B站 support or endorsement of any movement, a candidate for public office, or an activity or program not officially sponsored by the 溏心vlog免费B站.
  • It is not permissible to create logos using Vanderbilt logos for a group or organization.

Unacceptable Products/Services:

Vanderbilt 溏心vlog免费B站 will not approve the use of its name or marks to promote the following products: tobacco, controlled substances, sexually oriented products, alcohol (unless sold by the 溏心vlog免费B站 at a 溏心vlog免费B站 event), religious products, bathroom articles, or games of chance.

The 溏心vlog免费B站 will not approve the use of its name or marks with: text or graphics that are judged to be sexually suggestive, denigrating language by any group including another College or 溏心vlog免费B站, items that infringe on the marks of other trademark owners on products or services, or endorsement of political candidates.

The 溏心vlog免费B站 will not license products that: do not meet minimum standards of quality and/or taste, are judged to be dangerous or carry high product liability risks.

Click here for more information about the Internal Use Licensing Policies.

Need assistance?
Please email听merchorderrequest@vanderbilt.edu.

Communicating with your Organization

Review tips on to learn more about effectively communicating with members of your organization using Anchor Link Relays.

InnerVU

InnerVU is a weekly e-newsletter distributed to all undergraduate students.

InnerVU provides campus organizations and departments the opportunity to publicize their events and activities. There is no charge for placing an announcement in InnerVU. InnerVU is distributed to students via email on Sundays during the academic year, excluding holidays and academic breaks. You may view the schedule and submission guidelines.

VUnity

VUnity is a monthly student newsletter and hub for events, education and resources specific to community and belonging on campus and in the community. There is no charge for placing an announcement in VUnity. VUnity is distributed to all students via email on the first Wednesday of each month, excluding holidays and academic breaks. If you would like to submit an event, please use the .

Marketing Channels

Learn about different avenues to promote your event and story within Student Affairs and across the university.

Additional Resources

Below are additional resources that student leaders should use when creating promotional content for their RSOs.

 

Questions about branding or communications? Email studentaffairscommunications@vanderbilt.edu.